Omneky Cuts Sales Rep Ramp-Up Time by 50% with AI-Powered Coaching

Omneky is a high-growth SaaS company specializing in AI-driven creative personalization for digital advertising.

Located

San Francisco, California

Industry

SAAS

2x

Faster ramp-up time for new sales reps

300,000+

Minutes of calls analyzed

10+

Sales team members using Outdoo

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Using deep learning and machine learning, Omneky helps brands generate and optimize ad creative across channels by analyzing what messaging and designs perform best.

The company serves mid-market and enterprise customers with a sales-led and customer-success-driven go-to-market model, supported by distributed sales, account management, and customer success teams.

The Challenge

As Omneky scaled its customer base, the volume of sales, onboarding, and account management calls increased rapidly. Customer Success and Account Management teams were conducting hundreds of short, high-impact conversations every month, each critical to customer experience and retention. Ensuring consistent messaging, process adherence, and quality across these interactions became increasingly difficult.


Without a centralized system to capture and analyze conversations, managers relied on manual call reviews and anecdotal feedback. This limited visibility into real rep performance, slowed onboarding for new hires, and made it difficult to coach at scale. As a result, ramp-up times remained longer than desired and coaching effectiveness varied across the team.

The Solution

Omneky implemented Outdoo to create a scalable, AI-driven system for capturing conversations, evaluating performance, and reinforcing process execution across sales and customer-facing teams.

By combining centralized call intelligence with structured coaching workflows, Outdoo enabled Omneky to move from reactive reviews to proactive, data-backed enablement.

Centralized, Searchable Call Intelligence

Outdoo integrated directly with Omneky’s calendar and video conferencing tools to automatically record and store all Customer Success and Account Management calls.

Every conversation became part of a centralized, searchable library that could be filtered by rep, meeting title, date, or team. This eliminated fragmented records and created a single source of truth for customer interactions, improving context sharing, handoffs, and onboarding for new hires.

Aaron Surloff

“AI roleplays gave our new reps a safe way to practice real customer situations before they ever got on a live call. That preparation showed up immediately in how confidently they handled conversations.

Aaron Surloff Co-founder, Omneky

AI-Powered Coaching and Performance Review

Using Outdoo’s AI Coaching module, every recorded call was automatically reviewed and scored based on Omneky’s defined performance parameters.

This created objective, consistent evaluations across hundreds of monthly conversations. Managers could quickly identify coaching opportunities, spot trends across the team, and prioritize skill development without manually reviewing hours of recordings.

Customer Success Leader at Omneky

“Our post-sales roleplays helped standardize how we run onboarding and ongoing check-ins. It reduced variability and made it easier to maintain quality as we scaled.

Customer Success Leader Omneky

Process Monitoring and Coaching Initiatives

Outdoo’s coaching initiatives allowed Omneky to track adherence to new process rollouts and messaging updates. Managers left contextual feedback directly on calls and monitored how well reps implemented expected practices over time.

This ensured that enablement efforts translated into measurable behavior change, not just documentation updates.

Aaron Surloff

“No other solution offers material ways to help remote CS and sales teams improve like Outdoo. The AI coaching gave us visibility and consistency we simply couldn’t achieve manually.

Aaron Surloff Co-founder, Omneky

The Impact

By combining AI roleplays with real-call scoring and coaching, Omneky transformed how it onboarded, coached, and supported its revenue and customer success teams. The result was faster ramp-up, stronger coaching alignment, and higher-quality customer conversations at scale.

Faster Time-to-Productivity for New Hires

New sales and customer-facing reps reached full productivity 50% faster by practicing key scenarios upfront and receiving immediate feedback tied directly to real customer conversations.

Scalable, Consistent Coaching Across Teams

AI-driven call analysis enabled managers to review thousands of customer interactions each month, ensuring consistent coaching standards and timely feedback without increasing management overhead.

Stronger Foundation for Long-Term Growth

With a centralized system for practicing skills, measuring performance, and reinforcing best practices, Omneky built a scalable enablement and coaching foundation that supports continued growth and customer success.